Explaining a New Approach and Strategies for Introducing New Content

Titrating new material and strategies for teaching new content

1) Add in a novel 10 min of material per class and let people know you’re doing it

2) Offer to stay after class for questions and demo of new material

3) Offer a Monthly “what I’m learning” email/class/live online session

4) Share book lists and courses you’re taking

5) Start a Curiosity Club (whatever that means to you)

6) Sample 30 min sessions at your own “open house”

7) Make a trailer describing yourself and work

8) Identify ideal student/Ideal session: What effect do you hope to deliver?

9) Give them what they want, show them what they need/Connect the dots

10) Educate by way of email newsletters, blogs, social media etc

11) Tell everyone you know you’re looking to add more whatever it is (one on one sessions/personal training/multi disciplinary movement)

12) Network like crazy

13) Problem/solution: you’re afraid of falling- well I can help you gain real life balance skills- you feel overall muscular tension? I can help you feel more flexible by targeting not just your joints but parts of your brain and other sensory systems, you feel stiff and want to move more fluidly?

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